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Hansgrohe in South Africa

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Hansgrohe in South Africa Hansgrohe in South Africa Hansgrohe in South Africa Hansgrohe in South Africa
Hansgrohe in South Africa Hansgrohe in South Africa Hansgrohe in South Africa Hansgrohe in South Africa

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Hansgrohe in South Africa
   
 
Hansgrohe in South Africa - Hansgrohe’s Axor, in collaboration with French designer Jean-Marie Massaud, have designed a fascinating bathroom collection which retraces the path back to our beginnings. “We notice a growing need of urban people for the original relationship to nature”; says Philippe Grohe, head of the Axor brand, “for Jean-Marie Massaud, the person, his feelings, and his needs take center stage. With his design and spatial concept he always searches for the elementary connection with what is natural. This is mirrored by the collection Axor Massaud.” In this respect, Axor Massaud creates a harmonious connection between organic and geometric forms, between natural aesthetics and modern design. Axor Massaud doesn’t just symbolize a new language of design, it also exemplifies a new bathroom philosophy – a new view of the relationships between people, water, and space. Symbiosis, emotion, and harmony – the design philosophy of Axor Massaud Creating a symbiosis between man, nature and space is French designer Jean-Marie Massaud’s guiding premise. Led by the substance and essence of nature, this basic idea is reflected in his design philosophy and spatial concepts. “It’s my belief that design can arouse genuine feelings in people,” says Jean-Marie Massaud. It is these feelings that he wants to appeal to with his design. But a person’s physical and emotional well-being will only be able to develop when he is in harmony with his surroundings. This is the reason Massaud always seeks the perfect balance between space and product. This balance can only be achieved when the objects in a room no longer appear as functional products but instead as ceremonial sculptures in which the technology isn’t the focus of attention. Massaud uses objects’ beauty, emotionality, and association with nature to integrate them into his spatial concepts. In that way functional objects become ceremonial sculptures. This corresponds to our vision of giving a new sense of meaning to our living space bathroom, and giving shape to our emotions. “Let’s forget hygienists protheses, to find the natural symbiosis with water,” states Jean-Marie Massaud. It's not that we need heaters, we need warmth. We don’t need lamps, we need light. And we don’t need plumbing fixtures, we need water! With Axor Massaud, the fixtures become unique sculptures dispossessed of technology, connecting us to one of the most important and fundamental of all elements: with water, the source of all life. The bathroom as a living space The accuracy, craftsmanship and meticulous working style springs from these origins and is deeply seated in Black Forest tradition. The success of the company is also due to its passion for water, the elixir of life, and from the fact that the company is still guided by the Grohe family. Today, Hansgrohe is a global company with 9 manufacturing locations on 3 continents as well as many sales departments and consulting bases. Countless technological innovations and over 150 Design awards have turned the Hansgrohe Group into one of the most important innovators in the world.
   
 
Phone: http://www.hansgrohe.co.za/contact-us.php
 
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E-mail: sales@hansgrohe.co.za

 
 
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